The top 10 states with the largest percentage increase in total buying power since 2000 are Utah (156 percent), North Dakota (150 percent), Wyoming (143 percent), Texas (137 percent), Washington (131 percent), Arizona (131 percent), District of Columbia (130 percent), Montana (125 percent), Nevada (122 percent) and Idaho (118 percent).The five slowest-growing states since 2000 are Michigan (57 percent), Illinois (71 percent), Ohio (74 percent), West Virginia (75 percent) and Missouri (76 percent).African American buying power has seen impressive gains since the end of the last economic downturn, jumping from $961 billion in 2010 to an estimated $1.3 trillion in 2018.

Taking a closer look at the spending power of each of the major ethnic groups, The Multicultural Economy 2017 report (paywall), published by …

The report, The Multicultural Edge: Rising Super Consumers, identifies multicultural consumers as the most dynamic and fasting growing segment of the U.S. consumer economy. governmental leaders to events around the state. It also includes statistics on the nation’s total buying power, which will climb to $12.4 trillion in 2013, thanks to an expansionary economy that’s perking up post-recession. That’s one takeaway from the 2015 Multicultural Economy Report from the University of Georgia’s Selig Center for Economic Growth.The nation’s projected total buying power in 2015 is $13.5 trillion, a 213 percent growth since 1990. During the car buying process, Hispanic and Black consumers add more brands than anyone else, making them more receptive to advertising efforts even for brands that aren’t top-of-mind at the beginning. The combined buying power of … The enormous economic clout of the nation's Hispanics, African Americans, Asians, and Native Americans is detailed in the 2017 edition of the popular and widely quoted study of consumer buying power. The nation’s projected total buying power in 2015 is $13.5 trillion, a 213 percent growth since 1990.

most comprehensive and detailed look at the future economy in Georgia. The gains are due in part to rapid population growth, which has increased 55 percent since 2000, and is projected to grow another 7 percent by 2023.

The population also benefits from high educational attainment and a marked increase in Asian-American business startups.Propelled by an increase in Hispanic-owned businesses, immigration and population growth, the U.S. Hispanic market also benefits from striking employment gains. Entrepreneurial activity also played a key role in boosting the Native American market. Published by the The Selig Center estimates U.S. consumer buying power totaled $14.6 trillion in 2017, an increase of 97 percent since 2000 and 30 percent since 2010, with the biggest gains among minority markets. That’s primarily because Asians tend to be very highly educated and therefore were in occupations and industries that were less affected by the Great Recession. The report identifies an opening for auto marketers: multicultural consumers are less entrenched in their car preferences and are aware of 10-20% fewer car brands than the general population. Published by the The sustained growth of the U.S. economy culminated in an estimated $14.8 trillion of buying power nationally in 2018, an increase of 100 percent since 2000 and 30 percent since 2010, with the biggest percentage gains occurring in minority markets.The combined buying power of African Americans, Asian Americans and Native Americans is estimated to be $2.4 trillion, while the nation’s Hispanics command $1.5 trillion in spending power—larger than the GDP of Australia.“The economic expansion has been quite good in recent years, and we’re still seeing the benefits of that for every group in America,” said While buying power is increasing across the country, the biggest gains come from Western states.

Each edition of the report includes current-year buying power estimates, buying power projections for the next half decade

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