View the profiles of people named Ross Johnson. They’re super iconic.If we were working with a business in Boulder, we want to attract people in Boulder. It’s going to be huge, especially for connecting with the younger demographic. Those are going to be important so that you can train Instagram’s algorithm to associate you with other fitness related accounts as well.But, you have 30 hashtags that you’re allowed to use per post.Make sure you’re utilizing those 30 hashtags in all different ways which means you can use those by having either big hashtags in there like #fitness and then you can have smaller ones like #coloradofitness. We’ve seen it go viral on multiple accounts, on multiple occasions.For some reason, that piece of content gets 10x more engagement every single time, and then you would know if you posted that and did a similar strategy, you would able to get very high engagement with that also.It’s a big topic I know. That’s going to help people see your content.Another way you can get followers is by landing on the explore page. Frank Body is a face scrub. You’ll see business accounts, quote accounts, motivation. Is it all that useful? We’ve never bought anything shady, and so we’re excited about it because it’s going just to boost our engagement, growth, and reach on the platform. It’s because they’re trying to trick the Instagram algorithm and to think that they are very social and when you are very social, you get rewarded for that type of behavior.We’ve been doing everything organically. We've got Ross Johnson joining us today to give us the down-low on all things IG + he's giving you some of his insider…

I think that should be the first question. We all know how Instagram is changing up the algorithm and it's causing some serious engagement and reach problems for us online marketers. Build Your Tribe | Grow Your Business with Social Media That’s huge on Instagram and another reason why use Instagram.I would say our network is one of the biggest things that have helped us grow fast and form relationships that we can cross promote and cross pollinate with. You understand the value of organic reach as that continues to diminish, and as it continues to be a little bit higher barrier to reach because they want you to pay.
I can’t staple one thing and say that’s the one thing you need to do because it’s such a holistic practice that we have as organic Instagram growth experts.We would recommend utilizing the right hashtags. That’s the exact reason why people have been using bots and automation and buying likes, comments, followers. This is going to be a regular practice. On this episode, Ross Johnson and Rachel Bell, Instagram influencers and founders of Trill Media, explain why entrepreneurs should be using Instagram. We’ve had several people talked about Instagram, and we want to bring you more information about reasons why use Instagram.Without further ado, welcome to the show, Ross, and Rachel, are you guys ready to launch?Should we be on Instagram and why? Ross spent 20-30 hours of ongoing research doing our hashtags because it’s like a constant practice.Whenever we set-up with a client, we say, “You know what? If you hit that little magnifying glass on Instagram, you’ll just see a bunch of content that Instagram thinks you might like. We all know how Instagram is changing up the algorithm and it's causing some serious engagement and reach problems for us online marketers. Everyone who is using Instagram right now can leverage it and use it to grow their business as long as they take Instagram seriously. Don’t just pick the obvious ones like #fitness, #fitfam. It’s been a real pleasure.If you’ve ever wondered why use Instagram, the answer is that some companies have been able to make millions of dollars all because of Instagram.

You’re going to grow a little bit slower, but you still will grow, and the quality of your followers will still be very high.If you want to post your content, it’s untested. As time goes on, it’s going to be pivotable to your business.Exactly, pivotable, because that’s an awesome word.We’ve been here with Ross and Rachel talking about Instagram marketing secrets, how to leverage Instagram, and why use Instagram for business.Thank you so much for joining the show.

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